LAN Systems conducts Social Media Workshop at Microsoft Center Attendees were taught how to create and update social media platforms used to promote business. The most used platforms and tools to aid in getting the most from your social media investment were discussed. Social media allows businesses of all sizes to reach a wide audience and add personality to the corporate message at a fraction of the cost of traditional marketing campaigns. But companies have to be watchful of the results of their social media presence. "Strategy is the foundation of any social media initiative," said CEO Mary Hester. "Develop social media marketing goals and policy early to be sure that your corporate personality is safeguarded. Be sure you deliver the right message through your social media initiatives." Topics included LinkedIn, Facebook, Twitter and blogging. Emphasis was placed on the most used and most effective types of social media and the strategy needed to run a successful social media campaign. Often, getting started and understanding the time investment is the most difficult part. Attendees were taught how to begin a social media campaign and each had the opportunity to have their individual needs addressed. "This workshop grew out of the requests of our attendees to delve deeper into social media," said Liz Hansen, Senior Account Executive. "Everyone realizes how important social media is for businesses today and this workshop gave experience with the tools necessary to run a successful campaign. Everyone had the opportunity to enhance their social media presence. We had such good feedback that we are planning another workshop.” LAN Systems has a LinkedIn group, Social Media Strategies for Business, where the discussion can continue. The group is devoted to helping businesses understand and use social media for positive impact.
About LAN Systems
LAN Systems
provides people-focused IT solutions. As technology experts, LAN
Systems helps companies make the most of their existing IT
investment and choose the right solutions to fuel growth.
LAN Systems is a leading provider of IT Solutions for growing
businesses in Metro Atlanta and is expert in computer system
and network design.
Installation, administration and support is delivered by its team
of Microsoft Certified Systems Engineers (MCSE) and Cisco
Certified Network Associates (CNNA). LAN Systems is a Microsoft
Gold Certified Partner and are authorized partners with
Hewlett-Packard, Dell, Novell and Citrix to name a few. For more
information, visit: www.lansystems.com
Contact: Lauren Maxwell,
Business Development Manager
Tel:
770 662-0312
Email:
lauren@lansystems.com
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